Evolving as a stove business
Since 1936, the company has been renowned as a range cooker company, however in the past 15 years we have evolved more as cast iron stove company. In fact, Stanley has become synonymous as the No.1 brand of stoves in Ireland and the nation's favourite. All activities from research, design of the stoves, and manufacturing to technical services, sales and marketing are all carried out in Waterford.
Why are Stanley Stoves are so popular?
- Stanley stoves popularity is down to stoves being three times more efficient than an open fire and acting as a stunning focal point in any room
- Stoves stoves offer you fuel savings of up to 60% and improve your building energy rating by an average 10% over an open fire.
- Independent research has shown that while anything up to 70% of the heat from an open fire goes straight up the chimney, stoves retain as much as 80% of the heat in the room.
Designed, developed and manufactured in Ireland, Stanley employs 100 people in Waterford city. 2010 and 2011 saw our stove business increase by 30% and 35% respectively with our new stoves the Cara and Reginald contributing 100% of the incremental growth in 2011. To facilitate the increase in stoves sales, Waterford Stanley was appointed 'Stove centre of excellence' within the AGA Rangemaster group which means that all new product development, efficiency testing and all expertise for Stanley and AGA stoves stems from Waterford. We are the experts for the group in all things stoves.